TZIMES is a boutique team across business and technology
for startups
Build and launch IT products
the fastest path from idea to revenue
Starting a product raises the same questions for every founder – How long will it really take – and how much will it cost? – What team do you actually need at the beginning? – Where should you focus first, and what can wait? – Which technology choices will matter later? – Do you need a strategy – or just to start building? – How do you avoid costly rework after launch?
Most teams overestimate the complexity In reality, a focused approach makes things faster, simpler, and cheaper
How we work 1. Validate demand and confirm product–market fit 2. Define a clear product and go-to-market strategy 3. Assemble the right early team and stack 4. Build an MVP and support the first revenue
We specialize in building and launching products across: SaaS and CRM, conversational bots and digital communications, marketplaces and e-commerce platforms, marketing platforms, AI, and web3
for digital products
We help grow and evolve your products
through clear, systemic metrics and identifiable growth levers
Product teams come to us when – The product exists, but it’s unclear how and to whom to sell it – Growth feels possible, but slower than it should be – Product, engineering, and business are out of sync – Progress feels slow and hard to explain – Key specialists are needed, but hard to hire – Something is blocking growth – but it’s not obvious what
How we help 1. Break down funnels, metrics, and unit economics 2. Remove constraints and growth barriers 3. Align the product with clear business goals
for business (10+ employees) We digitalize your business to make it more manageable, scalable, and profitable
Sales digitalization
CRM systems and sales funnels
Chatbots and online consultants
Contact center and call center software
AI copilots and AI sales assistants
Sales analytics and performance tracking
Practical AI for business
AI assistants for customers and employees
Automation and acceleration of repetitive tasks
Generation of offers, responses, and reports
Access to insights and analytics previously unavailable
Retention and repeat sales
Loyalty programs and incentive mechanics
Messaging and notification platforms (email, SMS, messengers)
Telegram bots and apps for customer retention
Subscriptions and personalized offers
Management dashboards
Data-driven forecasting and decision-making
End-to-end analytics and reporting
Custom KPI dashboards
BI systems and data visualization
Customer service and experience
Omnichannel customer communications
AI assistants and chatbots
Customer journey automation
User behavior and experience analytics
Internal operations
Task and project management software
Digital document management and storage
Automation of internal services and HR processes
System integrations and data exchange
Every business has bottlenecks and growth opportunities at any given moment
We help turn them into systematic, scalable drivers of growth through technology
Projects
SailPlay (Retail Rocket)
Marketing Automation Platform for Retail & E-commerce – used by clients in 50+ countries, including major retail brands such as Ile de Beauté, Zenden, and Papa Johns
A market leader in digital communications, providing SMS, push, and messaging solutions for the largest banks and retail companies in Russia
Objectives: Product transformation and development of digital communications and fintech products. The goal was to increase the share of proprietary products in revenue by 30% and accelerate overall business growth
Delivered
Led the transformation from a service-driven model to a product-centric company
Launched 10+ new products, including Chatl (now edna Pulse), WhatsApp Business, Apple Business Chat, OFD digital receipts, and the Savi personal finance app
Defined monetization strategies and go-to-market approaches
Built and launched a dedicated product development department
Results
Push platform revenue increased by 5.5×
Share of proprietary products in revenue grew from 11% to 29%
New products now generate over 50% of the company’s profit
Corporate AI digital expert that helps employees find information faster, automate business processes, and ensure maximum data security. Deployed within the company perimeter, with no internet access or external integrations required
Objectives: Sales development
Delivered
Packaged the technology into clear, market-ready use cases
Segmented target markets and customer profiles
Developed go-to-market strategies and a launch roadmap
Built the foundation for a scalable sales process
Designed a structured negotiation strategy for enterprise clients
Results
Product positioned for enterprise sales and regulated environments
Clear market focus and prioritized sales segments established
Sales pipeline and negotiation framework prepared for rollout